As Head of Design, Anna not only led the rebrand initiative of Vitals in View to Limbo with full brand and site redesigns, but also built up the design team to bolster app features, define user strategy, and streamline the end-to-end experience.

2022-2023
Full-time

As Design Director overseeing Droga5’s largest accounts at varying times, Anna oversaw all of JPMC’s business including Chase Private Client, Freedom, Ink, Sapphire, Sapphire Bank, You Invest, Chase for Business, Chase Bank, Chase Pay, and Chase Merchants. She later led and created pitches in a new format that became the blueprint for pitches thereafter — after adopting this new approach, Droga5 won several large accounts including Harley-Davidson and Petco. Anna led a new “playbook” approach to brand evolution for Mattress Firm that additionally led to other similar clients. Anna was as a direct manager, nurturing at least 3 designers at any given time — all of whom received promotions internally or got a higher title at the next job — while managing her respective teams.

2018 – 2019
Full-time

As Design Director overseeing work for Verizon new business including go90 and Juice, Anna worked within an agile environment with nested teams. For Juice (which later became Visible), Anna directed an immediate team of 11 and was a direct manager for 2. She was asked by the client to stay on the project upon completion (beyond the initial scope of the project) to help teach the design system and work closely with the internal design team at Verizon. When the head of new business left Verizon for Droga5, he offered her a job.

2017 – 2018
Freelance to Full-time

Anna taught several courses, but primarily focused on 3rd-year Digital Design before taking hiatus. The class taught the basics of digital design and user experience, design research, and crafting a narrative. Students not only won awards, but earned internships and jobs with their projects from this class at: Nike, Mother, Droga5, R/GA, Sunday Afternoon, Commercial Studio, Design Studio, and many others.2014 – 2019Part-time

Anna was asked to participate in the inaugural class for Google Creative Lab, 30 Weeks — an entrepreneurial, nine month incubator/accelerator created to teach designers how to be entrepreneurs. During such time there, Anna worked on six ideas that she ultimately did not fully pursue. Instead, she took her learnings and helped other startups. She wrote about rapid ideation and failing fast, here.

As an interactive art director, Anna’s primary clients were Google and Converse. During her time she worked on the launches of Material Design, Androidwear, Google Glass, Converse, and Converse CONS.